Our Top 5 Japanese Snacks for September 🍁
September is here, and that means Japan’s favourite autumn flavours are starting to appear. Sweet potato, chestnut and matcha are all making their way into seasonal snacks, while fruity and fun treats are still around to keep things colourful. We’ve picked five of our favourites to try this month!

🍠 LOOK Sweet Potato & Japanese Chestnut Mont Blanc Chocolate
Why we picked it: This one feels like autumn in a box! With sweet potato and Japanese chestnut Mont Blanc flavours wrapped in smooth milk chocolate, it’s a perfect choice for anyone looking for something rich, creamy and distinctly seasonal.

🎣 Pokémon Fishing Gummies Grape Soda
Why we picked it: Who says autumn snacks have to be serious? These fun Pokémon gummies combine a refreshing grape-soda flavour with a playful “fishing” gimmick, making them a great pick for Pokémon fans and anyone who enjoys something a little different.

🍵 Pocky Double Layer – Deep Bitter Matcha
Why we picked it: September is a great time to reach for a deeper, more grown-up matcha flavour. Made with two types of matcha, this Pocky balances gentle bitterness and umami with a smooth chocolate coating.

🍑 Kororo Kiyomizu Hakuto White Peach Gummies
Why we picked it: A little taste of summer before we fully settle into autumn! These juicy Kororo gummies are inspired by Kiyomizu Hakuto white peaches from Okayama, with a soft, fruit-filled texture and refreshing peach flavour.

🍠 Choco Pie Premium Anno Sweet Potato
Why we picked it: Sweet potato season is officially calling! This premium Choco Pie uses Anno sweet potato for a naturally rich, creamy sweetness, making it an easy autumn treat to enjoy with a cup of tea.
From rich sweet potato and chestnut to deep matcha and juicy fruit, September is a great month to discover some of Japan’s seasonal favourites. Which one would you try first?
Until next time,
Happy snacking! 🇯🇵🍬